Watchung Hills Cooperative School Rebrand


Pennsylvania College of Technology, Branding, Fall 2024

This rebrand is focusing on creating a new logo and promotional materials for the rebrand to reflect Montclair Cooperative School’s new name, Watchung Hills Cooperative School, with the school keeping the same philosophy, core values, and mission of the original school to fit into the progressive education model. This school focuses on increasing the diversity within the student body and a transformative nature ofa cooperative school education with community and school engagement.

All components of the project include: logo, stationery package, viewbook, environmental graphics, and a digital brand book.


To see the entire viewbook in a digital flipbook version

To see the digital brand book

STATIONERY PACKAGE




FINAL LOGO


VIEWBOOK

ENVIRONMENTAL GRAPHICS




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Logo Board